About Urdu 1
URDU1’s broadcast became available in Pakistan in June 2012 and within a few months it became the No.1 general entertainment channel. Adopting an ingenious method of blending foreign and local content, we took the industry by surprise with exceptional program ratings and were labelled as the trendsetting brand.
URDU1 holds license to the famed international franchises of MasterChef and The Voice. The successful broadcast of MasterChef Pakistan has earned us significant accolades, paving way to Season 2 of the franchise which is planned to go into production very soon. The much anticipated The Voice is expected to follow right after.
The acclaimed venture into the world of films with the launch of URDU1 PICTURES denotes the brand’s vision and the potential it carries within. Our first two projects EK THI MARIUM and ACTOR IN LAW
are a clear testament that we strive to deliver only the best to our viewers and it is this belief that fuels us.
We have also stepped into the realms of fashion teaming up with Pakistan’s fashion and design councils, producing non-stop fashion extravaganzas.
The channel follows a strict policy in maintaining its aesthetics and visual persona, and stands out with its look and feel.
URDU1 is owned and operated by Alliance Media FZ-LLC Dubai.  About Urdu 1
- Yeh Hai Mohabbatein (Soap)
- کوسم سلطان (Kosem Sultan)
 Programs urdu 1
- Aashiyana Meri Mohabbat Ka
UDRU 1 Pictures
Pakistani Film Industry is going through a renaissance. Keeping the spirit of the renaissance alive and to support and contribute to this revival URDU 1 PICTURES was conceived January 2016. URDU1 PICTURES established itself as one of the premiere film companies of Pakistan in September 2016 with the release of the biggest Pakistani film of the year and second highest grossing Pakistani film ever; Actor in Law. A sense of pride and achievement for URDU1 PICTURES.
URDU1 PICTURES has now firmly placed itself as one of the leading Film Distribution Companies of Pakistan and is eager to build on this solid platform from here onwards to becoming the leading Film Company in the country.
URDU1 PICTURES is currently providing services in Film Productions, Film Distribution and Marketing.
URDU1 PICTURES is determined to build on its strong launch and endeavours to nurture the screens of Pakistani cinema with stories of the land, highlighting the culture, veritably making everyone more connected to their roots and identity.  UDRU! Pictures:
- Mujhy Jeenay Do
- Ye hain Muhabbtain
- Yeh Rishta Kiya Kehlata Hai
- Mein Ayesha Gul
- Kosem Sultan Season 2
- Gustakh Ishq
- Ek Haseena Ek Dewana
- Be Inteha
Urdu 1 started film distribution in 2016 under banner of Urdu 1 Pictures.
- Ek Thi Marium (2016)
- Actor In Law (2016)
- Mehrunisa V Lub U
- Salute (2016)  Film distribution
- Alliance Media FZ-LLC
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- Postal Address: Office 403, 4th Floor, Block D, Studio City, Dubai, UAE, POBox 478814
- Horizon Media (Pvt.) Ltd.
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United Kingdom London
- Alliance Media Limited
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- Post Code: TW4 6JQ
- Tel: +44 208 5380196  address of urdu one