Radio Pakistan building
Mike of Radio Pakistan
Quaid-i azam'a address on Radio Pakistan
announcement of Pakistan independence
- New stations were opened in different parts of the country after independence.
- In 1972 Radio Pakistan was converted into Pakistan Broadcasting Corporation
- At national level Radio Pakistan reaches to 80 per cent of the total area of the country.
- Its Population-wise reach is 96.5 per cent. Radio Pakistan is working with 31 radio stations, which are located in different parts of the country while its headquarters is in Islamabad. Among the 31 radio stations three are working in Azad Kashmir seven in Baluchistan, one in Islamabad, six in North West Frontier Province (NWFP), two in Northeren Areas, and seven in the Punjab (PBC, 2005). The government is opening new radio stations in other areas as well.
- Inform people about the policies, programmes and achievement of the government, opposition and other stake holders viewpoint on different issues.
- Counter adverse foreign propaganda and negative perceptions
- Educate people on social issues and problems i.e public service programmes covering health, education, environment,population welfare, agriculture, special persons, rights of women and priorities, human rights and media freedom.
- Entertain people through music programmes
Board of directors
- In the Board of directors of Radio Pakistan the secretary to the Governement of Pakistan is the ministry of information and media development. It consist of well known persons each from the four provinces relating to media and management who is appointed by the Federal government.
- The Board also includes the Additional Foreign secretary, Additional Finance secretary, the Director General, ISPR Managing Director, PTVC. Director General, PBC are the members of the board.
Private Radio in Pakistan
Launching FM 101Learning from its earlier experiences, Radio Pakistan got back into the act in 1998, launching its FM 101 platform also in the three metros. Taking a leaf out of the FM 100 book, 101 also introduced young DJs who could chat up the audience on pop culture, sports and poetry in jargon the urban youth of Pakistan could identify with. From thereon, as the new millennium approached, the country witnessed explosive growth in FM radio channels. From two FM stations in 1998, today, as per the Pakistan Electronic Media Regulatory Authority’s figures, licences have thus far been issued to 143 commercial and 45 non-commercial entities from Gwadar and Karachi in the south, to Gilgit and Skardu in the north.
FM revived radioToday there is a wide variety of FM radio programming available in Pakistan, from accented RJs playing ‘indie’ music from the clubs of New York and London to their elite urban listeners, to more folksy broadcasts in regional languages in Pakistan’s secondary cities. Indeed, today, a wide variety of listeners, from the man on the street to the elite, seem to have an ear tuned to FM radio, especially since FM receivers in smartphones and in car decks have made listening in even easier. Just as FM revived and rejuvenated radio in Pakistan in the 1990s, today, internet-based radio and convergence of media may throw up even newer formats or programming styles. While at one time preparations were being made for radio’s funeral, today the future for this medium in the country seems bright.
- Those were the days when radio presenters were celebrities and radio stations would receive sacks full of letters from listeners. Radio educated the people and played a pivotal role in shaping their minds.
- On the lighter side, it was a great entertainer too. Singers, musicians, instrumentalists, poets and writers from different parts of Pakistan became associated with Radio Pakistan and a new era of cultural renaissance began in the country.
- Ball-to-ball commentary of cricket matches fed into the nation’s obsession to the game and radio was supremely popular during the cricket season, right up to the ’70s when TV took over live telecast. Those who were around in the ’50s and ’60s would nostalgically recall Umar Qureshi and Jamshed Marker, whose English commentary familiarized cricket fans with idioms like ‘Googly’ and ‘Howzat’.
- Hockey, the national game, was no less popular and commentator S.M.Naqi played an integral role in popularizing the sport. He was considered to be the pioneer of Urdu commentary for hockey and was the only Urdu commentator to have access to the national game during this golden era of the sport in Pakistan.
- That was a time when men relied on radio news and current affairs programs while women were entertained by drama and music and students actively engaged in programs like Bachon Ki Dunya. Huge numbers of students participated in competitions, debates, declamation contests, mushairas and bait baazi as well as drama.
General Program Categories
- News and current affairs
- Women, Children, & Labor
- Rural & Farm
- Publicity Campaigns
- Science, Technology, Health