Lok Virsa Museum Building
Lok Virsa celebrates Quaid day Image
HERITAGE Lok Virsa Museum
Mela In Shakarparian Lok Virsa Museum
Lok Virsa Museum
Lok Virsa Museum Heritage LibraryThe Lok Virsa (National Institute of Folk and Traditional Heritage) situated in Islamabad, Pakistan is charged with the preservation of folk and traditional culture of Pakistan. Lok Virsa is the finest cultural museum we have in Pakistan. Visitors to the museum can see at first the crafts from far-flung areas arranged and displayed according to motif, area and use. It has a large display of embroidered costumes, jewelry, woodwork, metal work; block printing, ivory and bone work. Lok Virsa is an affiliate member of UNESCO, The World Craft Council, International Council of Music, The Asian Cultural Centre for UNESCO, The International Council of Museums and similar other world organizations for the dissemination of art products abroad.
Culture and tradition
Lok Virsa Goals
- Systematic inclusion of youth and their engagement in exposure to progressive, creative and pluralistic traditional culture, through making our folklore relevant to them.
- Inculcate a deeper understanding of our identity and pluralistic past, entailing layers of cultures over centuries, amalgamating into a sense of robust present.
- Accentuate the diversity of folk cultures __ lifestyles, songs, music, languages, foods, geographical links and perspectives, intertwined in Pakistan’s folklore.
- Using internet, social media, as well as mainstream radio and television, as new grounds for Lok Virsa to disseminate its message.
- Making Lok Virsa a vibrant hub of expression, discussion, performances and coming together of ethnic communities, folklorists, performing artist, students and scholars, who would develop a high level of ownership of this platform and use it for collaborative programs.
LOK VIRSA DEPARTMENTS
- PAKISTAN NATIONAL MUSEUM OF ETHNOLOGY (HERITAGE MUSEUM) earlier known as Folk Art Museum was established in 1982 with a covered area of around twenty thousand (20,000) square feet. However, in 2004 after the up-gradation and renovation, the Museum was re-named as Pakistan National Museum of Ethnology popularly known as Heritage Museum. The fascinating thing about the Heritage Museum is that it presents history and living traditions of the people of Pakistan both from the main stream and the remotest regions of the country.
- The primary purpose of the museum is to educate and edify present and future generations of Pakistan and to create a treasure house for the nation more valuable than the vault of any bank in the world.
- Most museum in Pakistan are archaeological which are a throwback from colonial times. The Heritage Museum is the first state museum of ethnology in Pakistan which presents the history and living traditions of the people of Pakistan both from the mainstream and the remotest regions of the country. The location of this landmark achievement at Islamabad enriches the federal capital and adds to its attractions.
- The museum has a covered area of 60,000 sq. ft. featuring exhibit halls, making it the largest museum in Pakistan. This is a museum for the people of Pakistan, who are the real bearers of our cultural traditions, which make Pakistan truly great.
- VIRSA MEDIA CENTER undertakes recordings to focus on traditional music and cultural heritage. It has helped edit, compile and produce a set of fifty one cultural documentaries and three thousand hours of audio recordings. A professional state-of-the-art studio is operational and so are the mobile units which are well-equipped to capture/record event in any part of the country.
- Lok Virsa is one of the largest publishers of the traditional music and culture. Audio and video cassettes, CDs, VCDs and DVDs produced by Lok Virsa are available in the market. Lok Virsa has edited, complied and produced a set of 36 cultural documentaries and over 500 audio cassette labels of nation’s cultural heritage.
- A professional video studio has been established by the center at Islamabad. The equipped mobile units of the center can reach any part of the country to capture an event.
- The center offers professional documentaries and video programs to television networks, universities and other institutions on rental as well as on sale basis. It also markets its productions on CDs and DVDs for home consumption.
- VIRSA RESEARCH AND PUBLICATIONS CENTER conducts field surveys and active village to village recordings of folk traditions. It conducts and commissions research in all sub-fields of folk and traditional heritage like oral traditions (folk songs, romantic folktales, nursery rhymes; etc), children games, celebrations at birth and weddings and others. It publishes books on various facets of Pakistani folklore and cultural heritage covering all provinces and regions of Pakistan. Books are produced in series such as folk songs, folk tales, folk romances. epics, folk entertainment, folk poetry, Sufi poetry, cultural information, cultural surveys, folk classics, oral traditions and rare reprints.
- Lok Virsa has the mandate to document traditional heritage at the regional, district and sub-district level. Since the institute has currently no branches in other regions, a network of writers, scholars, universities, colleges and schools has been involved to carry out the task at the regional level. Towards this end, Lok Virsa commissions research projects and papers on significant aspects of our culture to students from different universities and colleges and also funds independent research studies.
- Published over 200 books on various facts of Pakistani folklore and cultural heritage covering all regions of Pakistan. Many of these are national award winning and a number of these are prescribed at postgraduate level in universities.
- Folk Songs, Folk Tales, Folk Romances, Epics, Folk Entertainment, Folk Poetry, Sufi Poetry, Cultural Information, Cultural Gazetteers, Surveys, Folk Classic, Oral Traditions and Rare Reprints.
- The Publishing house aims to make regional folk literature available in the national language to promote greater understanding and closer fraternity amongst Pakistanis and to make cultural literature available to schools, colleges, universities and social scientists.
- Heritage Library’ is devoted to provide assistance to scholars, students, common citizens on folklore and cultural heritage by accumulating field research, collecting cultural studies, oral traditions, indigenous cultural; inheritance and traditional culture.
- Library offer unparalleled opportunities for self-directed learning and exploration by people of diverse ages, interests, backgrounds, and abilities. For society as a whole, ‘Heritage Library’ provides valuable intangible benefits as sources of national, regional, and local identity.
- The library has a collection of over thirty-two thousand (32,000) books and journals. In addition a collection of two hundred (200) books published by Lok Virsa is also available in library. The library continues to serve students, researchers and scholars in connection with their research work on cultural heritage of Pakistan. The numerous manuscripts, original research reports, field surveys and monographs on Pakistani culture are accessible to any one.
- The Library is atypical since it is with a high concentration of books, journals, manuscripts and field reports pertaining to Pakistani folklore, ethnology, cultural anthropology, art history and craft.