Attash Durrani
Attash Durrani

Attash Durrani also known as Dr. Attash Durani is a Pakistani Scholar, Terminologist, Translatologist, linguist, researcher, critic, Theorist,  Author and Educationist.he has written many books and papers in Urdu and English.

Name:Attash Durrani
In Urdu:عطش درانی
Famous As:Researcher, Critic and Author and Educationist
Alma Mater :University of the Punjab
Period:1991 PhD
Education:MA Urdu, MA Education, PhD
Profession:Urdu writer, Researcher, Teacher, Educationist
Earned Certificates:statistics, journalism, project management, research methodology and curriculum
Papersin English and Urdu Written:480
Author of:140 Books
Subject :Urdu, Education
Awards :Tamgha-e-Imtiaz, Sitara-e-Imtiaz
Date:22 January 1952
Place:Sahiwal Punjab Pakistan
Children:M. Asad Zaman (son), Anita Ghazal Jujo (Granddaughter)

AuthurBookcover of Attash DurraniResearcherBookTraining Institute of Pakistan Book


Attash Durrani was born in Sahiwal Punjab, Pakistan.Attash currently serving as Project Director, Center of Excellence for Urdu Informatics, National Language Authority, Pakistan.Attash Durrani’s Birth name is Atta Ullah Khan.[1]  Biography 

Education and Contributions

Attash Durrani did his PhD. in Urdu Terminology in 1991 from the University Oriental College, Lahore. His major contributions include development of Research and Localization Style guides, Curricula, Glossaries and other standard tools, Urdu Code Plate and Keyboard, Urdu Informatics Linguistic Aspects, Localization and Transliteration for Computers, M.T. formula and Ghost Characters Theory.[2]  Education and Contributions 

Author of Books

He has authored over 170 books, 350 papers and 125 teaching units in the English and Urdu language.His publications are in the field of Urdu Language and Literature, Literacy, Urdu Informatics,Research, Dictionaries and Terminologies, Bibliographies and Encyclopedias etc.[3]  Author of Books 

Specialist for Urdu

He is a Curriculum and Textbook Development Specialist for Urdu, Literacy, Basic and at all the Higher Education levels and Urdu Informatics.


He has been listed in INTERNATIONAL WHO’S WHO in Translation and Terminology (1995), published by: Union Latine; Infoterm; INTERNATIONAL Where + How, and Praetorius.He is also listed in the LINGUIST List.His credentials as an Expert in Multilingualism are mentioned in International Directory of Multilingualism, Union Latine Paris (2007).


The President of Pakistan conferred the National Civil Award: “Tamgha-i-Imtiaz” for his contributions in the fields of Literature and Urdu Informatics, on the 14th of August, 2010.

Famous Books

His Books “Iqbal ka Insiklopedia” and “Pakistani Urdu” were widely acclaimed. He is a linguist working on Language Planning, Development, and Policy for Urdu and Pakistani languages.

Localization Guru of Pakistan

His major contributions include development of Urdu Code Plate and Keyboard, Urdu Informatics Linguistic Aspects, Localization and Transliteration for Computers and Ghost Characters Theory. He is also known as Localization Guru of Pakistan. This is also mentioned in Weekly “Technology Times “, Islamabad.He is a curriculum specialist for Urdu, Literacy and Urdu Informatics. He was the first in-charge of Microsoft Local Language Program for Urdu Language.He is also Head of Bureau of Translation, Dictionaries Terminologies at the National Language Authority.His project includes an Institute for Urdu Informatics, related with Urdu language research and development for use on computers.During his early career he was editor of different journals e.g. 

  1. Kitab
  2. Maloomat
  3. Sayyarah Digest 
  4. Urdu Nama
  5. Taleem-i-Musalsal
  6. Akhbar-i-Urdu
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